
Soap wars in Senegal: how SIPA brought a Moroccan giant to its knees
The Dakar Court of Appeal was called upon to decide a legal battle between the Société industrielle des produits alimentaires (Sipa) and Lesieur Cristal, the Moroccan subsidiary of the French group Lesieur, over the ownership of the household product brand "Sabou La Main". In its ruling delivered...









